One would never guess that this stylish businesswoman and fashion designer is a mother of two. While family will always come first for Tengku Chanela Jamidah, her passion clearly lies in fashion as she’s also the co-founder of home-grown label, THAVIA X. Always armed with a delectable ‘it’ bag, her style exudes a balanced mix of refined elegance and off-duty vibes. After all, she pays close attention to the cut and fit of clothes, often gravitating towards classic pieces that withstand trends and seasons while having an obsession with owning everything in black.
Style Tribute: What’s your personal definition of style?
TC Jamidah: It’s about knowing and understanding who you are as a person and then being able to translate that into what you put on yourself. In essence, it’s a creative self-expression through clothing and the way you dress.
ST: What’s the meaning of being an entrepreneur?
TCJ: Being an entrepreneur means being someone who does not conform (to the rules) and knows that their passion will be able to take them beyond a personal level, into something profitable which others can enjoy, and someone relentless in their cause and doesn’t take no for an answer.
ST: How is it like to be able to create a beauty product compared to a fashion line?
TCJ: Incredibly exciting! It’s like working on another medium. I’d never imagine how much fun it could be, and it’s not as complicated as well. With fashion, you have so many factors that have to be pulled together, but with cosmetics it’s a little more straightforward.
ST: As a mother yourself, how do you view motherhood?
TCJ: Being a mum to my kids means everything to me; it brings meaning to my life.
ST: Your power suit staple includes…
TCJ: A tailored pair of high-waisted wide-leg pants combined with a structured top and jacket.
ST: If you had to pick one item from Style Tribute to keep, which one would it be?
TCJ: The vintage white Chanel bucket bag used in my shoot! I think it’ll stay chic even in years to come!
ST: Describe sustainable fashion in one sentence.
TCJ: It’s ethically sourced, constantly recycled or upcycled and produced by a green company with ethical practice.
ST: In your personal wardrobe, which is your fave vintage item?
TCJ: A piece passed down from my mother: it’s a red silk Valentino dress. Maybe I’ll pass it down to my daughter one day.
ST: What are your secret styling tips?
TCJ: Go heavy on the accessories but minimal in the clothing details. And you’ll never go wrong if you always wear black!
ST: Is there a trend that you’ll never want to experiment with?
TCJ: Nope. I always say: ‘never say never’. And trust me, I’ve tried just about everything!